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Adaptive Learning Software Market - Industry Dynamics, Market Size, And Opportunity Forecast To 2027

Global Adaptive Learning Software Market - Industry Dynamics, Market Size, And Opportunity (By Component – Software and Services, By Application – Student Collaboration, Analytics & Insights, E-learning Authority and Integrated Learning Management Systems (LMS), By Enterprise Size – Small and Medium Enterprises and Large Enterprises, By End Use – K-12, Education, Corporate, Private Tutors and Others) Forecast to 2027

  • Published On: 08-Apr-2021  |  Format: pdfpowerpointexcel  |  Report ID: AA0321076
    Delivery: 2 to 4 Hours
Adaptive Learning Software Market

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Report AttributeDetails
Market Size Value in 2020US$ 1,121.5 Mn
Expected Revenue in 2027US$ 4,252.54 Mn
Historic Data2017-2019
Base Year2020
Forecast Period2021-2027
UnitValue (USD Mn)
Segments coveredBy Component, Application, Enterprise Size, End-Use, and Region
Key CompaniesD2L Corporation, DreamBox Learning, John Wiley & Sons, Inc., and other prominent players
Customization ScopeGet your customized report as per your preference. Ask for customization


The report considers adaptive learning software as a technology platform that allows educational institutes and enterprises to offer customized (adapted) training to their employees based on their individual behavior/skills. These platforms are available in various applications and subscription models, as analyzed in the report. Such a platform typically uses data mining to analyze data collected before and during the learning process and collate content that is enhanced for students’ learning needs.

The report in all provides analysis for 10 years period 2017-2027. Wherein, 2017-2019 is historic data, 2020 is the base year, and 2021-2027 is the forecast period.

The report analyzes the market for adaptive learning software for forecast period 2021-2027 and is expected to record opportunity growth of USD 2.8 Billion approximately.

The market has TAM (total addressable market) potential 25% higher than the estimated size. Over the forecast term, this is expected to rise to 38%. The report includes market size analysis based on multiple segment parameters, which can be explored by players to understand the net opportunity of USD 2.8 Billion and frame their growth strategies. 

Report includes mapping and benchmarking of key players, basis parameters such as Support, pricing, subjects covered, language, standard integration available. 

Popular platforms include names such as Brightspace Core (D2L), Connect master (McGraw-Hill), ALEKS (McGraw-Hill), and Acrobatiq (Vitalsource) among others.

Vendors positioned under Tier 1, include names such as Mc Graw Hill, D2L Corporation, and John Wiley & Sons, Inc. The CR4 ratio is valued at close to 70%.

Of all application analyzed, Intelligent LMS and e-learning authority are seen as largest segments, while analytics and insights segment is forecast to emerge as quickest expanding application.

Developed markets across Europe and North America, still account for largest spending on adaptive learning, with two regions accounting for more than 55% revenue share in 2020. However, Europe and Asia Pacific have CAGR higher values.

Factors such as adoption of SaaS model, rise in e-learning, investment on cloud delivery IT infrastructure, among others are favorably aiding the market growth. While risks posed by cyber security related concerns have had negative impact on market growth potential. 

The report analyzed cloud delivery against on-premises delivery model. Of these, cloud model is seen as largest and fastest growing segment.

Education segment is analyzed as largest segment, accounting for more than 35% share in 2020. The other leading segments are Corporate, K-12.