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Social Media Management Market - Industry Dynamics, Market Size, And Opportunity Forecast To 2031

Global Social Media Management Market: By Component (Solutions/Functions & Service): Deployment Mode (Cloud and On-premises); Organization Size (Small Enterprises & Medium-Sized Enterprises and Large Enterprises); End Users (BFSI, Retail and Consumer Goods, Government and Public Sector, Healthcare and Life Sciences, IT and Telecom, Media and Entertainment, Manufacturing, Education, Travel and Hospitality & Others )— Market Analysis, Industry Dynamics, Opportunity Analysis and Forecast for 2023–2031

  • Published On: 16-Jan-2023  |   Format: pdfpowerpointexcel  |  Report ID: AA0123346
    Delivery: 2 to 4 Hours
Social Media Management Market

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Report AttributeDetails
Market Size Value in 2022US$ 13.18 Billion
Expected Revenue in 2031US$ 125.15 Billion
Historic Data2018-2021
Base Year2022
Forecast Period2023-2031
UnitValue (USD Bn)
CAGR29.1% (2023-2031)
Segments coveredBy Component, By Deployment Mode, By Organization Size, By Application, By End User, By Region
Key Companies                                                                        Adobe, HootSuite, Sprout Social, Buffer, Google, Hubspot, IBM, Netbase Quid, Oracle, Sprinklr, Later, Talkwalker, Other Prominent players
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The Global Social Media Management Market was valued at US$ 13.18 Bn in 2022.

The market is projected to grow at a CAGR of 29.1% during 2023-2030.

Rising focus on the market and competitive intelligence and demand for enhanced customer experience with social media management. 

High Advertising Cost And Regulatory Compliance. 

The market is analyzed based on Component, Deployment Mode, Organization Size Application, End Users, and Country. 

Increasing Brand Awareness and Reputation Management. 

Large Enterprises held the highest segmental share in 2022.

Solution/Functions held the highest segmental share based on component.

Cloud based is the highest deployment type segment in 2022.

North America dominated the market in 2022.

The key players in the Global Social Media Management Market are Buffer, Netbase, Later, Sprout Social, HootSuite, Sprinklr, Hubspot, Adobe among others.